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| Natasha Kern |
Five Ways An Agent
can Save Your Career
Co-authored by Literary Agents:
can Save Your Career
Co-authored by Literary Agents:
Natasha Kern and Athena Kern
The Natasha Kern Literary Agency, Inc.
The Natasha Kern Literary Agency, Inc.
Today we are celebrating Natasha's visit to Seekerville with giveaways from all of Natasha's Seeker Clients, including:
Julie Lessman—Two copies of A Light in the Window
Myra Johnson—will give away both A Horseman’s Heart and A Horseman’s Gift.
Ruthy Logan Herne—Yuletide Hearts, Mended Hearts, Small-Town Hearts, Reunited Hearts, A Family to Cherish and His Mistletoe Family.
Mary Connealy—two copies of Candlelight Christmas by Mary Connealy and Linda Goodnight.
Glynna Kaye—2 winners their choice of one of my books
2
$25 gift cards to your choice of Amazon or Barnes and Noble.
Books
Missy Tippens—A House Full of HopeJulie Lessman—Two copies of A Light in the Window
Myra Johnson—will give away both A Horseman’s Heart and A Horseman’s Gift.
Ruthy Logan Herne—Yuletide Hearts, Mended Hearts, Small-Town Hearts, Reunited Hearts, A Family to Cherish and His Mistletoe Family.
Mary Connealy—two copies of Candlelight Christmas by Mary Connealy and Linda Goodnight.
Glynna Kaye—2 winners their choice of one of my books
Five Ways An Agent can Save Your Career
First, and most important:
HAPPY BIRTHDAY SEEKERVILLE!!!! I
am looking back at all you have accomplished individually and as a group over
these years. Not only moving from
unpubbed island to becoming a published author as well as publishing so many
books in these years, but setting an example of how sisterhood can work and the
many ways you have helped one another to succeed. In addition, you have created a writers’
community where anyone can visit to become better informed about the craft of
writing, about publishing, connecting with agents and editors, and the joys of
writing stories that uplift readers. A wonderful thing indeed to celebrate
{Applause}.
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| Athena Kern |
There
are many ways an agent can save a writer’s career and perhaps her sanity. Athena Kern is now an Associate Agent at the
Natasha Kern Literary Agency, and she and Natasha are going to focus today on
five of the most important ways serious challenges that writers commonly face can be prevented from becoming long-term problems.
Publishing contracts can contain career killer
terms that are hard to recognize and ameliorate without the guidance of a
competent agent. It
isn’t just that writers are naïve and think “these problems will never happen
to me.” It is more that they have no
idea of the potential problems to watch out for and then are shocked when
something that can be a career killer does happen. The following problems are not uncommon and
have happened to my clients: A)
Publisher goes bankrupt and won’t revert book rights back to the Author. B) The
book is sold, but the publisher doesn't publish it. C) Contract is terminated
and publisher drops the Author. D) Book royalties are not paid or statements
are inaccurate, requiring an audit or legal action. E) Legal action threatened
by publisher because an author unwittingly violates her option clause F) Author
is accused of plagiarism or another writer does plagiarize a work and the
Author is embroiled in legal problems. G) The Author’s editor leaves and the
house no longer wants that genre. Finding yourself in these situations can be
scary and reinforces why it's imperative for writers to have a good agent for
help and protection.
An agent can sign a new client and then have to
deal with getting that writer out of previous problematic contract terms, in
addition to negotiating contracts for long-term clients. We are going to
identify five things (of many) that agents do to help a writer to have a
successful career.
1.
Negotiate your contract.
Obviously, this is what agents do... isn’t it? Well, some “agents” do not do
it. Many writers don’t realize that publishers have boilerplate contracts that
no one should sign. Not ever. Because they only benefit the publisher in all
possible ways. Agencies have different contracts with every house that have
been negotiated and re-worked over time by the agents to provide maximum
benefits to the author. Athena and I were recently discussing a contract from
another agency that had NOT been negotiated and contained terms we wouldn't
accept and, in fact, would never even see from that publisher. Un-agented authors or those with “agents” who
do not negotiate properly, receive radically different contracts from the
beginning. Publishers are smart and their attorneys work for them, not the
writer.
2.
Manage your career. From
developing proposals to getting a sale to publication and marketing or PR
plans, your agent should be involved in the entire process. For example, it is commonly thought that
writers who are self-publishing don’t need an agent. But, e-books and
self-published books need to be coordinated with print publishers to prevent
conflicts and to earn maximum income. Are you confident in deciding when to
write for the house or on your own with so many publishers now offering
contracts for e-books and novellas? NKLA has published e-books for clients’
backlist titles and also client books their print publishers had passed
on. Natasha had written to e-publishers
and reviewed their contracts. But the terms were unacceptable, primarily
because of royalties or control of rights or even cover consultation. So she
decided to do it herself which resulted in some wonderful ebooks, like this
fall: Julie Lessman’s A Light in the Window, Margaret Brownley’s Head Over
Heels, Robin Lee Hatcher’s Speak to Me
of Love, Mary Connealy and Linda Goodnight’s A Candlelight Christmas, and Kelly
Long’s Hart’s Truth. It can certainly affect a writer’s career and income if
the right to self-publish is retained, including negotiating the option clause
and non-compete clause so it gives the writer the most income streams possible.
Managing all rights that can be retained or which the agent can place via
subagents is an important aspect of agenting. An Author can ask an agent for
a list of their subagents worldwide, who they work with in Hollywood and
whether a co-agent has been assigned to them.
3.
Plan for the termination of rights. Fact: the publisher can own your
rights for 35 years until they terminate under federal copyright
law if there are no other provisions in the contract. What a powerful affect on
your career! Boilerplates often lack any recourse if the publisher fails
to publish. They may not provide for
reversion if there are no sales or if the publisher goes bankrupt. A line or
genre can be dropped or shifts in the market may occur and the author’s
contract is terminated by the publisher. What happens if you cannot complete a
contracted book? Under what circumstances can you, the author, terminate
your contract?
4.
Have a career growth and development
plan. We send a questionnaire to each new client
requesting information that helps us to develop a plan. Discuss with your agent how many books you
can write each year and your long-term goals.
This, of course, varies greatly because of full-time jobs, family
obligations, how much research is required for each book, and so on. Other
things to consider are: Writing in
multiple genres or for several publishers; for the general market or CBA
houses; combining mainstream and genre fiction or even nonfiction books. Should you use a pseudonym or not? Most of NKLA clients are doing these things,
and it can take some careful strategizing to work out these career options. Consider
the level of income you need to continue to write and make sure your agent
understands your situation. Create a
career plan and then review it periodically, at least once each year to adjust
to changes in your life or your writing goals.
5.
Sticking by the author. When
calamities happen which could include personal or family illness or having no
publisher for a period of time or having terrible sales figures for a variety
of reasons, let alone the MAJOR crises mentioned at the beginning of this blog,
the agent can and should be a rock to depend upon. All too often, agents drop writers who are
not doing well or making them enough money. Natasha was once told by a
publisher that other agents would have dropped her client when a major problem
came up—instead she collected $100,000 for her client for the termination of
her contract. Every career has ups and downs, sometimes dramatic ones. A hiatus
in a writing career may not be avoidable.
Extensions of due dates may be needed. What happens if a book doesn’t
work and the publisher rejects it? Does
your contract allow the publisher to hire someone else to write your book and
bill you for the cost, putting your name on a book you have not written? Are you free to sell that book to another
house? It is harsh enough when tragedy strikes without then receiving a
shocking bill and a rewritten book you don’t even like and don’t want to
publicize to your readers. It is the agent’s responsibility to have alternate
plans for your career if the original one is not working out for whatever
reason. You should have the clear sense
that the agent is working for you and being paid by you to look out for you in
every way. The agent should provide
advice about individual proposals and works, have submissions and sales plans,
and be on your side especially if any dispute arises with your publisher. An
agent should be familiar with working with author estates and how to plan for
situations like divorce or death. The agent should have a corporate attorney
who is available to provide support when truly serious situations arise.
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| Audra, Cara, Debby, Janet, Julie, Natasha, Mary |
Writing is a challenging career. Creating wonderful books is certainly not
easy—I can’t do it! And like every
musician, performer, athlete, or singer, a writer needs a professional manager
to take care of all the details that must be handled behind the scenes for that
career to be a success. There is a
reason why New York Times best-selling authors who can easily get offers by
contacting any publisher have agents and keep them even if they are
self-publishing as well as working with their print publisher.
Congratulations again to all of the Seekers at
Seekerville, whether members of the original group or not, for five wonderful
years or writing and reading. Thanks to
everyone for being here to share this happy occasion.
Natasha Kern and
Athena Kern
The Natasha Kern Literary Agency, Inc.
www.natashakern.com
The Natasha Kern Literary Agency, Inc.
www.natashakern.com
Natasha Kern has sold well over 1,000 books in her career for
clients who have become bestsellers and won many awards. She is a true foodie
and loves her garden (photos on the website).
Athena Kern is following her calling---to be a champion for authors who deserve to have their God-given writing gift become a published book. She is a member of the Association of Christian Fiction Writers and Romance Writers of America. When relaxing you can usually find her playing in the kitchen or horseback riding.
Athena Kern is on Twitter: @athena_kernAthena Kern is following her calling---to be a champion for authors who deserve to have their God-given writing gift become a published book. She is a member of the Association of Christian Fiction Writers and Romance Writers of America. When relaxing you can usually find her playing in the kitchen or horseback riding.













